---
title: Building a winning CRO strategy
---

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On-Demand Event

# Building a winning  CRO strategy

Watch our 40min panel discussion

### Enter a few details to access the recordings

## What will you learn?

In this session, we will explore: 

• Building a culture of experimentation to empower team decisions

• Asking good questions before you consider what to test

• Using data from predictive heatmaps to unlock the hidden potential of your designs

• Validating your new designs through experimentation.

## Meet the experts

 

![sandeep](https://dflp.dragonflyai.co/hs-fs/hubfs/sandeep.jpg?width=200&height=200&name=sandeep.jpg "sandeep")

### Sandeep Singh

Director of Product @ Webtrends Optimize

 

[![linkedin-icon-18-256](https://dflp.dragonflyai.co/hs-fs/hubfs/linkedin-icon-18-256.png?width=30&height=30&name=linkedin-icon-18-256.png "linkedin-icon-18-256")](https://www.linkedin.com/in/sandeepshah89/)

![1526066844191](https://dflp.dragonflyai.co/hs-fs/hubfs/1526066844191.jpg?width=200&height=200&name=1526066844191.jpg "1526066844191")

### Josh McGlone

Conversion consultant 

 

[![linkedin-icon-18-256](https://dflp.dragonflyai.co/hs-fs/hubfs/linkedin-icon-18-256.png?width=30&height=30&name=linkedin-icon-18-256.png "linkedin-icon-18-256")](https://www.linkedin.com/in/josh-mcglone-5164ab162/)

![1538470138198](https://dflp.dragonflyai.co/hs-fs/hubfs/1538470138198.jpg?width=200&height=200&name=1538470138198.jpg "1538470138198")

### James Harvey

Chief Product Officer @ Dragonfly AI

 

[![linkedin-icon-18-256](https://dflp.dragonflyai.co/hs-fs/hubfs/linkedin-icon-18-256.png?width=30&height=30&name=linkedin-icon-18-256.png "linkedin-icon-18-256")](https://www.linkedin.com/in/jamesedharvey/)

[ Register ](https://dflp.dragonflyai.co/building-a-winning-cro-strategy-0#register-now)

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